Apple Launches iPhone 18 Pro and Pro Max Pre-Orders Alongside New Hardware Lineup
Quick Brief
Apple has officially opened pre-orders for the iPhone 18 Pro and iPhone 18 Pro Max. The rollout is accompanied by deals from major carriers like T-Mobile and AT&T. Alongside the new smartphones, Apple has debuted a fresh Apple Watch lineup and AirPods 5.
What Happened?
Apple debuted and opened pre-orders for its newest flagship devices, the iPhone 18 Pro and iPhone 18 Pro Max. The launch includes initial waiting periods for buyers who did not secure immediate pre-orders, while major telecommunications carriers such as T-Mobile and AT&T have introduced promotional deals offering savings up to $1,200 for new and existing customers. Additionally, Apple revealed a new Apple Watch lineup and AirPods 5.
Why It Matters
The release introduces Apple's cutting-edge A20 Pro 2nm chip, which benchmarks indicate achieves a significant performance leap over previous generations and competes with desktop processors. Major carrier promotions also provide substantial financial incentives for consumers looking to upgrade.
Key Facts
- Apple officially launched pre-orders for the iPhone 18 Pro and iPhone 18 Pro Max.
- The A20 Pro 2nm chip reportedly outperforms desktop Intel Core i9 and AMD Ryzen 9 processors by up to 32% in single-core benchmarks.
- Major carriers including T-Mobile and AT&T are offering trade-in and upgrade deals worth up to $1,200.
- Apple also introduced a new Apple Watch lineup and AirPods 5.
Compiled from 1 outlet
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